What does it mean when meaning evolves?
2025, fossil, living idea, evergreen, blogging Leslie Bradshaw 2025, fossil, living idea, evergreen, blogging Leslie Bradshaw

What does it mean when meaning evolves?

Along the way we begin to think. We try on, reject, and are inspired by the thoughts, words, gestures, and expressions of others. We are rewarded, punished, and surprised by how we put shape and texture around our thoughts in a variety of scenarios: with coworkers, in romantic relationships, for online "communities".

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The Entrepreneur's Dilemma
evergreen, 2012 Leslie Bradshaw evergreen, 2012 Leslie Bradshaw

The Entrepreneur's Dilemma

Overcoming obstacles, haters and challenges is hard. Biting your tongue when all others are flapping theirs is hard. Keeping your head about you while all others are losing theirs and blaming it on you is hard.

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The Content Grid
2010, evergreen, fossil Leslie Bradshaw 2010, evergreen, fossil Leslie Bradshaw

The Content Grid

One of the projects that I have been working on recently is the Content Grid.  First established as a back-of-the-napkin idea for my friend / mentor / client Joe Chernov to evolve his role from Global Communications and Social Media Director to Director of Content at Eloqua.

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Trends in Social Media & Agriculture
2009, fossil, evergreen, web 2.0, Bradshaw Vineyards Leslie Bradshaw 2009, fossil, evergreen, web 2.0, Bradshaw Vineyards Leslie Bradshaw

Trends in Social Media & Agriculture

It was nice to be with a group of people who were unequivocally genuine, hard working and solid…. New Media Strategies is owned by Meredith Publishing.  So is Successful Farming.  It was like meeting a sibling you didn’t know you had years after the fact and realizing you have so much in common. 

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How to Engage Bloggers
2009, blogging, fossil, evergreen Leslie Bradshaw 2009, blogging, fossil, evergreen Leslie Bradshaw

How to Engage Bloggers

Consider your assets. Especially in the world of DC, issues can be complicated and / or obscure.  And, brands can have a hard time being relevant, even when they might want to be (ahem, orange juice… and the elections?!)  But don’t be discouraged.  This is where you get creative. 

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Deciding to Be a Person of Action
2009, evergreen, life advice Leslie Bradshaw 2009, evergreen, life advice Leslie Bradshaw

Deciding to Be a Person of Action

Whether it is deciding to actively pick up the phone or taking time to meet in person, versus sending an email / waiting for a response via passive channels or making a serious life change or shift in attitude — taking action (provided it is the reasoned action and not [too] hastily done) is what I personally strive for and respect in others.

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Indiana and the Friedman Foundation’s Generator Forum
evergreen, fossil, 2008, web 2.0 Leslie Bradshaw evergreen, fossil, 2008, web 2.0 Leslie Bradshaw

Indiana and the Friedman Foundation’s Generator Forum

Be inclusive, not just exclusive…. while launching C-SPAN’s Convention Hubs through TechCrunch and Mashable and Debate Hubs through ZDNetand Ars Technica was certainly effective, what sustained the success of these projects was the manual linking to blog posts, reaching out to a variety of bloggers over Twitter, email, phone and IM… and even reading blog and Twitter posts on air…

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What New Media Means to Me
fossil, Washington DC, evergreen, 2008 Leslie Bradshaw fossil, Washington DC, evergreen, 2008 Leslie Bradshaw

What New Media Means to Me

For me, the Internet is less about the technology and the codes behind it (though, I highly respect the beauty in both the front and back-end of any product, even though I don’t know how it all works… and I also highly respect the people who bring them to life)… *I digress*… for me it is about connecting on a deeper level, crossing boundaries of geography and background, and getting things done.

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Studying the Shadows from Startup Weekend DC 
Washington DC, fossil, evergreen, tech community, 2007 Leslie Bradshaw Washington DC, fossil, evergreen, tech community, 2007 Leslie Bradshaw

Studying the Shadows from Startup Weekend DC 

To apply this same methodology, the blog posts, WaPo article, and comments from Startup Weekend are in fact a shadow being cast for us — in the DC area — and for the rest of the country, for that matter, to read as an emerging body of energy, ideas and entrepreneurism. They tell the story.

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