How to Engage Bloggers
2009, blogging, fossil, evergreen Leslie Bradshaw 2009, blogging, fossil, evergreen Leslie Bradshaw

How to Engage Bloggers

Consider your assets. Especially in the world of DC, issues can be complicated and / or obscure.  And, brands can have a hard time being relevant, even when they might want to be (ahem, orange juice… and the elections?!)  But don’t be discouraged.  This is where you get creative. 

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3121: The social network for Congress
2009, fossil, web 2.0 Leslie Bradshaw 2009, fossil, web 2.0 Leslie Bradshaw

3121: The social network for Congress

A lot of people are actually calling it the LinkedIn for the Hill. Local bloggers, Frank Gruber over at Somewhat Frank, Nick O’Neill at Social Times, even Adam Ostrow at the Mashable blog, they were kind of all talking and saying, “you know, this is kind of like a LinkedIn.” But the thing about LinkedIn, you kind of populate with your CV or your resume information and I don’t know about you, but I don’t update it regularly.

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